Other university all, Electrical Engineering , Industrial And Technology Management Syllabus

311121: Industrial And Technology Management

Credit 03

Unit 01: Introduction to managerial and economical demand 
Managerial Economics: Definition of economics, Demand and Supply concept, Law of demand and supply, Elasticity of demand and supply, Demand forecasting: Meaning and methods.
Management: Meaning, scope, function, and importance of management. Difference between administration and management. Types of business ownership: Sole proprietorship, Partnership (Act 1934), LLP (Limited Liability Partnership), (Act2008). Business Organizations: Line organization, Line and Staff organization and Functional Organization. Joint Stock Company: Public Limited and Private Limited, Public Sector Undertaking (PSU)

Unit 2: Technology and Industrial Management
Introduction to industrial management: Concept, development, application and its scope.
Introduction of Technology Management : Definition of technology, Management and its relation with society, classification of technology, Management of technology at various levels- its importance on National Economy, Ethics in technology management, Critical Factors in technology management.

Unit 3: Quality Management 
Definition of Quality Management: Definition of quality, continuous improvement, Types of quality. Quality of design, Assistance Tools: Ishikawa diagram – Pareto Analysis. Pokka Yoke (Mistake Proofing) quality circles, Kaizen. TQM, 5S (Case study of Toyota, descriptive treatment). Six-Sigma, Quality Management Standards (Introductory aspects only) The ISO 9001:2000 Quality Management System Standard- The ISO 14001:2004. Environmental Management System Standard.

Unit 4: Marketing and Financial Management 
Marketing Management: Market, meaning, characteristics and its types: Perfect Competition, Monopoly, Monopolistic completion and Oligopoly. Marketing and selling, marketing planning. Market survey and market research, online Marketing.
Financial Management: Definition of financial management, cost. Types of costs, and methods of costing, price, capital. Debit, credit, books of accounts and final accounts.

Unit 5: Human Resource Management 
Motivation: Introduction to Motivation, theories of work motivation: Maslow Hierarchy of need’s theory, Theory X, Theory Y and F. Herzberg’s two factor theory. Group dynamics: Types and interactions of groups, stages of group dynamics: Norming, Storming, Forming, Performing and Adjourning. Leadership- Laissez-faire, importance, qualities of good leadership. Human Resource Management- Introduction, importance, scope. HR planning. Recruitment, selection, training and development, Performance management.

Unit 6: Entrepreneurship
Entrepreneurship- Definition, concept, traits, qualities of entrepreneur. Importance and limitations of rational decision making, Decision making under certainty, uncertainty and risk. Incentives for small business development, Government policies and incentives, Case study on Small scale industries in India. Introduction to Intellectual Property Rights (IPR), Meaning of IPR, Different forms of IPR, Patents, Criteria for securing Patents. Patent format and structure, Copy and trademark (Descriptive treatment only).

Text Books:
[T1] O.P. Khanna, industrial engineering and management, Dhanpat Rai and sons, New Delhi.
[T2] E. H. McGrah, S. J. Basic managerial skill for all.
[T3] Tarek Khalil, Management of Technology Tata Mc Graw Hill Publication Pvt. Ltd.
[T4] Prabuddha Ganguli Intellectual Property rights TATA McGraw-Hill Publishing Company
[T5] Management Accounting and financial management by “M. Y. Khan and P. K. Jain”, Mcgraw Hill-Tata-ISBN.

Reference Books:
[R1] C. B. Mamoria and V.S.P.Rao- Personnel Management, Himalaya Publishing House, 30th Edition 2014
[R2] Harold Koonlz and O D’onnel – Management.McGrawHill Publication 1980
[R3] Philip Kotler- Marketing Management. Pearson Edition 2008
[R4] Robert Heller, Managing Teams, Dorling Kindersley, London.
[R5] Kelly John M, Total Quality Management, InfoTech Standard, Delhi.
[R6] Joseph M. Juran Juran’s Quality Handbook TATA McGraw-Hill.
[R7] Dale H. Besterfield and CarolBesterfield Total Quality Management Prentice Hall of India Pvt. Ltd.
[R8] Shiv Sahai Singh[Editor] The Law of Intellectual Property rights.
[R9] N. R. Subbaram, What Everyone Should Know About Patents, Pharma Book Syndicate, Hyderabad.
[R10] Principles and Practices of Management –Dr. P.C. Shejwalkar, Dr. Anjali Ghanekar, Prof. Deepak Bhivpathki.
[R11] Financial Management by “I M Pandey”, Vikas Publishing House Pvt. Ltd., Delhi Philip Kotler- Marketing Management