University of Mumbai, Maharashtra, Marketing Semester 1, Business Communication-I Syllabus

Business Communication-I Lecture notes | Videos | Free pdf Download | Previous years solved question papers | MCQs | Question Banks| Syllabus
Get access to 100s of MCQs, Question banks, notes and videos as per your syllabus.
Try Now for free
Unit - 1 Theory of Communication
UNIT 1
THEORY OF COMMUNICATION
1.1 MEANING AND DEFINITION
1.2 PROCESS OF COMMUNICATION
1.3 NEED FOR COMMUNICATION
1.4 FEEDBACK TYPES FORMS AND LEVELS
1.5 EMERGENCE OF COMMUNICATION AS A KEY CONCEPT IN THE IN CORPORATE AND GLOBAL WORLD
1.6 IMPACT OF TECHNOLOGICAL ADVANCEMENT ON COMMUNICATION
1.7 CHANNELS OF COMMUNICATION
1.8 OBJECTIVES OF COMMUNICATION
1.9 METHODS OF COMMUNICATION
1.10 BUSINESS ETIQUETTES
1.11 MODES OF COMMUNICATION
Unit - 2 Obstacles to Communication in Business World
UNIT 2
Obstacles to Communication in Business World
2.1 BARRIERS TO COMMUNICATION
2.2 LISTENING SKILLS
2.3 BUSINESS ETHICS
2.4 Human Rights Violations and Discrimination on the Basis of Gender Race Caste Religion Appearance and Sexual Orientation at the Workplace
2.5 PIRACY
2.5 INSURANCE
2.6 Child Labour
Unit - 3 Business Correspondence
UNIT 3
Business Correspondence
3.1MEANING OF BUSINESS CORRESPONDENCE
3.2 BUSINESS LETTER
3.3 BLOCK FORM AND INDENTED FORM FORMATS
3.4 WRITING EFFECTIVE EMAILS
3.5 SOP STATEMENT OF PURPOSE
3.6 JOB APPLICATION LETTER
3.7 RESUMECVBIODATA
3.8 JOB OFFER ACCEPTANCE LETTER
3.9 DEFINITION OF RESIGNATION LETTER
Unit - 4 Language and Writing Skills
Unit 4
Language and Writing Skills
4.1 Commercial Terms Used In Business Communication
4.2 What Is A Paragraph
4.3 Parts Of A Paragraph
4.4 Types of Paragraph
4.5 Steps to Compose A Good Paragraph
4.6 Paragraphs in Business Format
4.7 Steps For Paragraph Writing
4.8 Coherence and Cohesion
4.9 SelfEditing
4.10 Data Interpretation
Download Mktg Sem 1 syllabus pdf
Get access to 100s of MCQs, Question banks, notes and videos as per your syllabus.
Try Now for free
Other Subjects of Semester-1
Business law
Business statistics
Foundation course -i
Business economics - i
Foundation of human skills
Introduction to financial accounts
Popular posts
7 P's of marketing mix
What are barriers to effective communication
What is law of demand
What is SWOT analysis
Share  
Link Copied
More than 1 Million students use Goseeko! Join them to feel the power of smart learning.
Spot anything incorrect? Contact us