UNIT I
Introduction
Concept: Need for Study, Managerial Functions – An overview; Coordination – Essence of
Managership
Evolution of Management Thought, Classical Approach – Taylor, Fayol, Neo Classical and Human
Relations Approach – Mayo, Hawthorne Experiments, Behavioral Approach, Systems Approach,
Contingency Approach – Lawerence & Lorsch, MBO - Peter F. Drucker.

UNIT II
Planning
Types of Plan – An overview to highlight the differences
Strategic planning – Concept, process, Importance and limitations,
Environmental Analysis and diagnosis (Internal and external environment)– Definition, Importance
and Techniques (SWOT),
Business environment; Concept and Components
Decision-making – concept, importance; Committee and Group Decision making, Process.

UNIT III
Organising
Concept, Process of organizing – An overview, Span of management, Different types of authority
(line and staff and functional), Decentralization, Delegation,
Formal and Informal Structure, Principles of Organizing, Network Organization Structure.

UNIT IV
Staffing and Leading
Concept of staffing, An Overview of staffing
Motivation – Concept, Importance, extrinsic and intrinsic motivation; Major Motivation theories -
Maslow‟s need Hierarchy theory; Hertzberg‟s Two factor theory, Vroom‟s Expectation Theory.
Leadership – Concept, Importance, Major theories of Leadership (Likert‟s scale theory, Blake and
Mouten‟s Grid theory, Fred Fielder‟s situational Leadership), Transactional leadership,
Transformational Leadership, Transforming Leadership.

Unit V:
Control
Concept, Process, Limitation, Principles of Effective Control, Major Techniques of control - Ratio
Analysis (ROI), Budgetary Control
Communication – Concept, purpose, process; Oral and written communication; Formal and
informal communication networks, Barriers to communication, Overcoming barriers to
communication. Emerging issues in Management

Suggested Readings:
1. V.S.P Rao & Hari Krishna : Management-Text & Cases,Excel Books
2. Ramaswami T; Principles of Management., Himalaya Publishing
3. Chandan, JS : Management – Concepts and Strategies, Vikas Publishing
4. Drucker Peter F, Practice of Management, Mercury Books, London
5. Chhabra, T.N. Essentials of Management. Sun India.