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Principle of Marketing(POM)
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Unit 1: Unit - 1 Introduction to Marketing
Unit - 1 Introduction to Marketing
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Unit 2: Unit - 2 Marketing Environment Research and Consumer Behavior
Unit - 2 Marketing Environment Research and Consumer Behavior
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Unit 3: Unit - 3 Marketing Mix
Unit - 3 Marketing Mix
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Unit 4: Unit - 4 Segmentation Targeting Positioning and trends in marketing
Unit - 4 Segmentation Targeting Positioning and trends in marketing
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